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Thumbs Up Presents at The 2012 Cable Show
06.15.12 | mwithers
Betaspring alum Thumbs Up presented on stage at the The Cable Show 2012 - the most prominent event in the cable TV industry. This showcase for global content and TV technology is attended by ~13,000 industry executives and technical producers.
Thumbs Up is a magic button for TV. You watch a show. You love a moment of that show. With Thumbs Up, you can instantly share that moment with friends. Through a plug-and-play API, TV producers integrate Thumbs Up into any second-screen app to establish a real-time connection with their audience. Thumbs Up lets the audience vote, respond and share great moments of a show with one touch, enabling new, interactive TV experiences that increase viewer engagement, live viewership and ad revenue.
Thumbs Up shared a sneak preview of their app and real-time viewer engagement platform with the audience. You can see a video of their presentation here.
Congrats to Cass and Matt for taking the 2012 Cable Show gathering by storm!