RevUp Managing Director Melissa Withers runs accelerator operations. Her priority: harnessing the power of Betaspring's mentor network to help our companies win. Her career began at Whitehead Institute for Biomedical Research at MIT, with a unique gig working communications for the Human Genome Project. She was Executive Director of the Business Innovation Factory, a leader in the design and testing of new and disruptive business models. As a mentor, her skills are in PR, customer experience design, customer discovery, and get-to-market communications. Nights and weekends, she pretends to be outdoorsy and athletic.